Effective project initiation addresses the specific issue, opportunity or problem to be addressed and provides a common understanding of the relevant ideas, potential benefits and a high level view of options for implementation
Clarification & Evaluation
Provides a checklist of information and guidelines needed to clarify potential projects by carrying out an initial evaluation to help decide whether and how to proceed
Highlights key business drivers, success criteria, risks and constraints that may affect the project and benefits delivery
Provides initial stakeholder analysis and confirms expectations
Deliverable
Project Brief for assessment and positioning within the business portfolio via high level benefits quantification
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